There aren't many tech guys who can do cutting edge brand work and not many brand guys who can do cutting edge tech work. Hence I stumbled upon my niche and the perfect solution for the brands I work with.

I am Sunil Bahl and I have spent the last 8.11 (+) years working on the web and the last 6.3 (+) years evangelizing digital for the Y&R Brands here in India. Over time I have provided inovative digital solutions to their internal and external brands.

I have also worked on more than 40 brands across India and Asia Pacific. The digital requirements of these brands have enhanced my skills across the board and hence I have become a one stop digital shop.

Since I work in the business of brands, I thought it best to have a branded online identity and not just another "first-last-name.com". So welcome to SunMatrix.

At the core of every effective brand resides a solid identity. For it to be successful on the web, there has to be a right blend of strategy, design and technology.

SunMatrix is all about this. Its about SYNERGISING BRANDS WITH TECHNOLOGY with results that are cutting edge and refreshingly distinct.

Through this web site I have showcased some of my work that has achieved synergy for some of India's leading brands.