April 15, 2005 in Portfolio |
Leave a reply
Client: Taj Hotels | Category: Holidays
A one month integrated campaign advertising the Taj Summer Holidays package.
Portals advertisted on: Money Control, Hindustan Times, Rediff.com, Jet Airways, Yahoo India, Outlook Traveller and SOTC Holidays.
My role in the project:
- Digital knowledge center
- Collaboration with account management on content / branding / media
- Creative head
- Delivery schedule - creative and production
- Creative and production
Accolade
Yahoo India showcased the online campaign in its marketing solutions newsletter and it's India creative gallery.
Press Ads
January 20, 2005 in Portfolio |
Leave a reply
Client: LIC | Category: Investments
An integrated campaign to create awareness about LIC's six schemes. The online campaign was run for two months.
Portals advertisted on: Indiatimes, Economic Times, Times of India, Money Control, Rediff.com, Rediff Mail, Cricket Info, Yahoo India, MSN India and Hotmail India (3 day road block).
My role in the project:
- Digital knowledge center
- Collaboration with account management on content / branding / media
- Creative head
- Delivery schedule - creative and production team allocation
- Creative and production supervision
Press Ads
