Through a screensaver create awareness about the new online Learning Management System (Fast Track) developed by Reliance Capital for the Reliance group employees.
My role in the project:
- Digital knowledge center
- Collaboration with account management on content / branding
- Creative head
- Delivery schedule - creative and production team allocation
- Creative and production supervision
- Project sign off
Sunil Bahl is a very resourceful person. He is generally very quiet and keeps to himself, but, is quite a conversationalist when it comes to having a discussion. He is one of his kind in our organisation ...very capable indeed.
Miten Parekh
This summer, become a character in your own Indian epic. An invitation to experience India’s magnificent history and culture through the Taj Incredible Escapes offers was sent out to a niche audience.
My role in the project:
- Digital knowledge center
- Creative head
- Production
I was selected from an audience of 20,000 people to go on stage and drink beer with Enrique Iglesias. I had the best seat in the concert for 4 full songs.
At work I was promoted to Project Manager Interactive and took on additional responsibilities at Rediffusion - DY&R, Wunderman India and Sudler & Hennessey.
With the launch of its own website, Rediffusion - DY&R Interactive was finally recognized as a new upcoming service in the company.
The integrated campaign for Daikin Air-conditioners brought me my first set of awards at the national Abby Awards and the international advertising festival at Cannes.
Transformed the ATL campaign into a series of animated intros for the Daikin India web site.
My role in the project:
- Digital knowledge center
- Creative designer
- Production
This campaign also went on to be awarded at the 2003 Annual Abby Awards and the Cannes Festival.
I joined India’s 5th largest ad agency Rediffusion – DY&R and founded their digital division. The start was slow, but eventually my first client release came with the launch of an employee referral web site for AirTel, a new cell network operator in the western region of India. This was then followed by the founding of Rediffusion's own web site.
Glamour goes hand in hand with advertising and I got my chance to moon light as a model in Rediffusion's national caller tunes campaign for AirTel.
Ramble
I am a 360-degree digital solutions architect who synergises brands with technology.
