Ramble by Sunil Bahl @SunMatrix
10Apr/17Off

Ford Max Motor Dreams

For many new parents, there is only one guaranteed solution to putting their baby down at the end of the day – a night-time drive that soothes, calms and eventually helps the little one nod off.

To help, Ford Spain has developed a cot that could simulate – in the comfort of your own home – the motion, engine noise, and even the street lighting of those night‑time drives. To all appearances a regular cot, the Max Motor Dreams, comes to life using a smartphone app. This enables it to record and then reproduce the comforting movement, lights and sounds of a particular journey.

For now, the Max Motor Dreams is a one-off pilot. But following numerous enquiries, the company is considering putting the unique cot into full‑scale production.

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7Feb/17Off

Tostitos Party Safe Bag

According to the US National Highway Traffic Safety Administration, 45 people were killed in drunk driving crashes on Super Bowl Sunday 2015. This was nearly half of all traffic fatalities that day. So for the 2017 Super Bowl Sunday, Tostitos launched a limited-edition "Party Safe" bag that could tell when you've been drinking, and then assist you to get home safely from the party.

The special bag was created by Goodby Silverstein & Partners and came equipped with a sensor that was connected to a microcontroller calibrated to detect traces of alcohol on a person's breath. If any alcohol was detected, the sensor would turn red and form the image of a steering wheel. The bag of chips would also give the user a $10 off Uber code along with a "Don’t drink and drive" message. Users with a NFC enabled smartphone could also tap the bag to call for an Uber.

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9Jan/17Off

The world’s first emotionally powered store

To help tackle the stress of Christmas present-buying, eBay with the help of American technology firm Lightwave, opened a pop-up store in central London that aimed to inspire shoppers to reconnect with the emotional spirit of giving. By using intelligent bio-analytic technology and facial coding, eBay recorded which products provoked the strongest feelings of giving. Then through personalised emotion reports they suggested the gift that stirred the most feeling.

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6Dec/16Off

Amazon Go

The way we buy groceries in stores is going to change forever! The first Amazon Go store is due to open to the public in early 2017. To use the service, people living in Seattle will need to install the Amazon Go app, log into their account, and then simply put goods from the shelves into their bags and walk out.

According to Amazon, the store and shelves are equipped with "computer vision, sensor fusion, and deep learning" technology that can detect when products are removed and returned to the shelves. And only when the customer actually leaves the store is their account charged.

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18Nov/16Off

Volvo Concierge Services

Volvo is one carmaker that is actively experimenting with new ways (Volvo Keyless Cars and Volvo In-Car Delivery) to move beyond simply building and selling cars. In their latest effort, Volvo has created a service ecosystem around its cars that give its customers access to various third-party service providers to remotely fuel up, get a car wash, service the car, and more.

The heart of the Volvo Concierge Service is the digital key, a one-time-use location- and time-specific key that allows service providers access to the vehicle. This is a big advantage as it keeps the car secure and keeps owners from needing to meet someone and hand over the key. The supplier, whether that's a refueling company or a valet parking attendant or Volvo itself (for oil changes and other maintenance), use an app that remotely unlocks the car and allows the engine to turn on.

The Volvo Concierge Services are currently being tested in the San Francisco Bay Area with owners of the new Volvo XC90 SUVs and S90 sedans.

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