H&M Home Gift Guide enables Voice Shopping

Voice computing is opening new possibilities for the retail industry, especially to inspire and interact with customers. So, this holiday season (2018), H&M decided to take the lead when it comes to shaping the voice commerce of the future and to have their customers be part of the journey.

H&M in USA launched the H&M HOME Gift Guide – an easy to use voice application filled with inspiration and ideas for different holiday gifts for anyone’s home available via the Google Assistant on all smartphones and Google Home smart devices. To activate the H&M HOME Gift Guide, users had to simply ask for H&M HOME from their Google Assistant and then easily browse through the H&M assortment to find the most suitable gift. The voice application also offered easy payment through voice.

H&M HOME initially announced the creation of a voice application, called H&M HOME Stylist, in June 2018. At that time, H&M said the voice stylist offered personal styling suggestions, mood boards and inspiration for every room in the home.

Hence the H&M Home Gift Guide is just a revamped version of H&M Stylist, prepped with Holiday themed products.

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Bluesmart

After decades of no innovation in the luggage industry, the suitcase has finally been re-imagined for the modern traveler.

Dubbed as “Bluesmart”, this smart carry-on suitcase when synced with the travelers phone can lock and unlock itself, weigh itself, track its own location, send a notification when left behind and charge the phone 6 times over with its built-in battery.

For more details visit the Bluesmart crowdfunding page.

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