{"id":7529,"date":"2012-12-04T11:20:35","date_gmt":"2012-12-04T06:20:35","guid":{"rendered":"https:\/\/www.ramble.sunmatrix.com\/?p=7529"},"modified":"2026-02-27T22:34:03","modified_gmt":"2026-02-27T21:34:03","slug":"omote-3d-the-3d-printing-photo-booth","status":"publish","type":"post","link":"https:\/\/www.sunmatrix.com\/ramble\/omote-3d-the-3d-printing-photo-booth\/","title":{"rendered":"Omote 3D: The 3D Printing Photo Booth"},"content":{"rendered":"<p>Ever wanted a life-like miniature action figure of yourself. Not a cartoon avatar, but a small, physical replica you can hold in your hand.<\/p>\n<p>Omote 3D makes that possible by setting up what is billed as the world\u2019s first 3D printing photo booth for a limited time at the Eye of Gyre exhibition space in Harajuku, Japan.<\/p>\n<p>From November 24 through January 14, 2013, people with reservations can have their bodies scanned into a computer. Then, instead of a photograph, they receive miniature replicas of themselves.<\/p>\n<iframe width=\"560\" height=\"315\" loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/POx6eWOr97I?fs=1&amp;playsinline=1\" title=\"YouTube video player\" frameborder=\"0\" allow=\"fullscreen; encrypted-media; picture-in-picture; clipboard-write; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<p><\/p>\n<p>The miniature replicas are available in three sizes. S (10cm), M (15cm) and L (20cm) for US$264, US$402 and US$528, respectively.<\/p>\n<h2>Why this \u201cphoto booth\u201d feels like a shift<\/h2>\n<p>The mechanism is the message. A booth that normally captures a flat memory instead captures a 3D dataset, then materializes it into a keepsake. The output is not content you scroll past. It is content you place on a shelf.<\/p>\n<p>Extractable takeaway: When you turn personalization into a physical object, it stops being content and starts being a keepsake.<\/p>\n<p>Definition-tightening: this is not 3D \u201cphotography\u201d in the traditional sense. It is full-body 3D scanning plus full-color 3D printing, packaged in a familiar photo booth ritual.<\/p>\n<p>In consumer experiences where attention is scarce and products are increasingly interchangeable, turning personalization into a tangible object is a reliable way to earn talk value, meaning people have a reason to talk about it later.<\/p>\n<p>The real question is whether your experience ends as something people display, not something they forget after the moment passes.<\/p>\n<h2>What makes it work as an exhibition idea<\/h2>\n<p>The booth turns the visitor into the exhibit. It also turns waiting and anticipation into part of the experience, because the \u201cprint\u201d is a manufactured object, not an instant print strip. That shift makes the end result feel earned and premium.<\/p>\n<h2>Stealable patterns from Omote 3D\u2019s booth<\/h2>\n<ul>\n<li><strong>Use a familiar ritual as the wrapper.<\/strong> \u201cPhoto booth\u201d is instantly understood, even when the technology is new.<\/li>\n<li><strong>Make the output physical.<\/strong> Physical artifacts extend the campaign life long after the pop-up closes.<\/li>\n<li><strong>Price by meaning, not by material.<\/strong> People pay for identity and memory, not for plastic and ink.<\/li>\n<li><strong>Gate with reservations when demand is the story.<\/strong> Scarcity plus scheduling can reinforce that this is special.<\/li>\n<\/ul>\n<p>Additionally <a href=\"https:\/\/www.sunmatrix.com\/ramble\/touch-the-sound-3d-printed-radio-history\/\" target=\"_blank\" rel=\"noopener noreferrer\">click here<\/a> to see how Polskie Radio in Poland has used 3D printing technology to market their website.<\/p>\n<hr>\n<h2>A few fast answers before you act<\/h2>\n<h3>What is Omote 3D\u2019s 3D printing photo booth?<\/h3>\n<p>It is a pop-up booth that scans your body in 3D, then produces a full-color miniature figure of you instead of a standard photo print.<\/p>\n<h3>Why call it a \u201cphoto booth\u201d if it prints a figure?<\/h3>\n<p>Because it borrows the familiar booth ritual. You step in, you get captured, and you leave with a keepsake. The technology changes, but the mental model stays simple.<\/p>\n<h3>How is the miniature created?<\/h3>\n<p>Your body is scanned into a 3D model, then the final figure is manufactured via 3D printing in full color and finished as a physical object.<\/p>\n<h3>What sizes are offered and what do they cost?<\/h3>\n<p>Three sizes are offered. 10cm, 15cm, and 20cm. The listed prices are US$264, US$402, and US$528, respectively.<\/p>\n<h3>What is the marketing lesson for brands?<\/h3>\n<p>Personalization becomes more valuable when it becomes tangible. A physical output turns novelty tech into an object people keep, show, and talk about.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever wanted a life-like miniature action figure of yourself. Not a cartoon avatar, but a small, physical replica you can hold in your hand. Omote 3D makes that possible by setting up what is billed as the world\u2019s first 3D printing photo booth for a limited time at the Eye of Gyre exhibition space in &hellip; <a href=\"https:\/\/www.sunmatrix.com\/ramble\/omote-3d-the-3d-printing-photo-booth\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Omote 3D: The 3D Printing Photo Booth<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":14137,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"Omote 3D opens a limited-time 3D printing photo booth at Eye of Gyre in Harajuku. 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