Wieden + Kennedy are the first advertising agency to start their own line of contemporary jewellery, with a conceptual twist. 😎
One of their planners discovered that DATA IS BEAUTIFUL and the result was PLOT, a brand that takes interesting data and transforms it into wearable art.
Wieden + Kennedy says…
Each piece shows the historic price of the material in which it is was made. At first glance your gold necklace is simply a striking graphic shape. At second glance you can inform the admirer that it is actually the graph for gold prices from 1979-2009 and that Tiananmen Square caused the peak in 1989
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