Big Data is one of the biggest buzz words doing rounds in the advertising and media industry. While everyone is working hard to figure out how to make use of this Big Data, OgilvyOne has put together a short concept video to show how all the collected data can be used to create smarter experiences and easier lives.
Everything seen in the below video is already possible with the data and technology that exists today. 😎
Read more at adayinbigdata.com.