In 2011, Google partnered with four global brands in an advertising experiment. Their goal was simple – how can the ideas that defined the advertising industry in its infancy, inspire a whole new generation of creatives and marketers? So Google set out to re-imagine and remake the most iconic ad campaigns from the 1960’s and 1970’s with today’s technology, led by the same creative legends who made these campaigns…
With all of that said, here are the results of the best of the old with the best of the new… 😎
Re-imagining Coca-Cola’s “Hilltop”
Re-imagining Volvo’s “Drive it Like You Hate it”
The re-imagining of the Alka Seltzer and Avis ads are due soon on the official Project Re:Brief website. So stay tuned!