When you picture a virtual reality (VR) headset, you probably think of something really high-tech and far too expensive to be practical. Apparently, the guys at Google thought the same thing. So last year they launched Google Cardboard, a cardboard cutout that turned Android phones into a neat virtual reality headset.
Since people tend to throw away the cardboard packging of their sunglasses. Oakley decided to integrate Google Cardboard into their packaging and give customers a unique 360 degree view of various extreme sports – surfing, skiing, mountain biking, skateboarding and sky diving.