To promote the Opel Movano Van range, McCannLowe created a banner that is both useful and innovative. Working just like websites such as YouSendIt or WeTransfer, the banner allowed users to upload up to 2 GigaBytes of file in the rear of the van and then send it to someone across the web. The recipients would then receive an email to download the file and learn about the Opel Movano.
Simple, practical and spot-on target.