Star Wars is a marketing phenomenon every brand wants to be part of. Disney infact signed up seven brands for what they called an expansive, historic promotional campaign. The brands included Covergirl, Max Factor, Duracell, FCA US, General Mills, HP, Subway and Verizon who all developed custom campaigns for Star Wars: The Force Awakens.
Since Star Wars is the biggest and most talked about event of 2015, I thought it would also make the perfect last post of the year for Ramble. 😎 So enjoy this lovely Star Wars TV ad from Duracell, it has already generated over 15 million views on YouTube…
May the force be with you.