Duracell Moments of Warmth

In a winter of ice storms and a polar vortex, moments of warmth are few and far between. So to change that, Duracell Quantum batteries in Canada retrofitted bus shelters with heaters. But the only way to get the heaters to work were through a human connection i.e. people joining their hands…

Super Bowl 2014 Ads

Super Bowl Sunday is the mecca of television advertising year after year. Advertisers on this day have a golden opportunity to create valuable brand buzz and recognition through astronomically priced 30 second television spots.

After having watched over 60 ads that used both time-tested and unconventional strategies to attract attention, I have come up with my most entertaining list… 😎

Budweiser – Puppy Love

Volkswagen – Wings

Dannon Oikos Greek Yogurt – The Spill

Bud Light – Ian Up For Whatever

Heinz – If you are happy

Kia K900 – The Truth

Hyundai Genesis – Dad’s Sixth Sense

Duracell – Trust Your Power

Doritos – Time Machine

M&M’S – Delivery