For the first time ever, McDonald’s Singapore customers can transform an ordinary table at the outlet into McDonaldLand for their kids. All they have to do is download and launch the McParty Run app [Google Play link] on a NFC-enabled mobile and place it on the table to immediately transform it into an interactive racing track for their kids.The kids can then zip around the table to harvest burgers, collect fries and fight baddies like Hamburglar and Captain Crook. 🙂
The Happy Table experience has been created by the DDB Group and is currently being run as a pilot at select outlets across Singapore.