Skip to content
SunMatrix Ramble

SunMatrix Ramble

Covering the best of Advertising and Digital Marketing

  • ABOUT
  • CONTACT

Categories

Tag: Sherlock the dog

KLM Lost & Found Service

To help passengers find their lost items as soon as possible, KLM launched a dedicated Lost & Found team at Amsterdam Airport Schiphol. Then to illustrate how the Lost & Found team would go above and beyond for their passengers, they created a unique marketing stunt involving a search dog.

At the airport “Sherlock the dog” was used to locate the owner of lost items i.e. teddy bear found by the cabin crew to a laptop left in the lounge. The reactions of the passengers was then captured in a one and half minute viral video…

Posted on Categories Live Communication, Marketing Strategies, Power of Online, Social Media, Viral VideosTags Amsterdam Airport Schiphol, DDB & Tribal Worldwide, Journeys of Inspiration, KLM, KLM Lost & Found, KLM Social Media team, Royal Dutch Airlines, search dog, Sherlock the dog, The Netherlands
Powered by SunMatrix