In September 2012, Hugo Boss live streamed its Boss Black Fall Winter 2012 fashion show directly in 3D. Now fast forward to 2014 and Ralph Lauren has launched their Polo for Women Spring 2015 collection via a cinematic 4D experience. 😎
On the evening of September 8th during the New York Fashion Week, Ralph Lauren created a runway out of a 60 foot high water-screen projection that towered above Manhattan’s Central Park fusing fashion, art and technology.