Coca-Cola with the help of Saatchi & Saatchi Denmark and M2Film have created a two-spot public service campaign that highlight the annoyance of noisy slurps and crunching of refreshments during public viewing at the cinema…
Coca-Cola Gangster
Coca-Cola Stableboy
Then as part of the campaign, moviegoers were secretly filmed and then digitally inserted into the above Stableboy spot, which showed them slurping on their drinks and eating popcorn amongst the action…