Super Bowl ads are the miniature version of the film industry. There is huge money involved and brands are torn between creating something new and noteworthy or falling back on established formulas.
So for its 2014 Super Bowl Commercial, Bud Light threw in a ton of actors including Arnold Schwarzenegger, Don Cheadle, Minka Kelly and one unsuspecting normal guy called Ian Rappaport. The ad went on to become something truly to remember. 😎