Tag: Warsaw Central Station

McDonalds Hamburger Timetable

McDonalds in Poland figured out a creative way to make waiting for the train a little less agonizing for passengers and a little more profitable for their trainside location.

In cooperation with PKP (Polish State Railways), McDonalds installed a special timetable 50 meters from the main hub of Warsaw’s Central Train Station. The timetable displayed departure time, destination, track number, and train platform information as usual. But the wait/delay time was displayed in hamburgers, cokes and fries. 😎

While making the train station a more enjoyable place for waiting passengers, McDonalds saw an increase of 4,500 customers in the first month itself!

Paul “The Chair”

For 7 years he has played on chairs in front of the Warsaw Central Station. They call him Paul “The Chair”.

Since no one knows chairs better than Paul, JWT Warsaw decided to get IKEA Warsaw fans to chose which chairs Paul could test in their latest Facebook Campaign.

The results were posted on the IKEA Poland Facebook page and within 7 days the number of IKEA Warsaw fans increased by 70%!