
KLM and Delft blue tiles (used for centuries to decorate homes) are as Dutch as they come.
In their new innovative Tile & Inspire campaign, KLM is challenging their Facebook fans to convert their Facebook profile pictures into a Delft Blue tile with an inspiring message. The most inspiring “Dutch Delft Blue tiles” will then be placed on the body of a KLM Boeing 777-200!
The campaign is open to anyone and the inspirational messages for the plane will be judged in Chinese, Dutch, English, German, Norwegian, Portuguese, Russian, Swedish, French and Spanish.
To participate visit www.tileyourself.com.
