WestJet Ultimate Las Vegas Upgrade

WestJet over the years has passionately given back to their guests with various unimaginable experiences.

Now in their latest campaign targeting Toronto to Las Vegas bound WestJet guests, they got Las Vegas comedian Carrot Top to offer the guests a special walk down the red or blue carpet. Those who chose to walk down the red carpet, continued on their vacation as they had originally planned. Those who chose the blue carpet, went with Carrot Top on an action-filled experience that included a stunning acrobatic display, a world-class DJ, a private airplane hangar, showgirls and VIP access to the best of the city. 😎

Oakley Pro Vision

When you picture a virtual reality (VR) headset, you probably think of something really high-tech and far too expensive to be practical. Apparently, the guys at Google thought the same thing. So last year they launched Google Cardboard, a cardboard cutout that turned Android phones into a neat virtual reality headset.

Since people tend to throw away the cardboard packging of their sunglasses. Oakley decided to integrate Google Cardboard into their packaging and give customers a unique 360 degree view of various extreme sports – surfing, skiing, mountain biking, skateboarding and sky diving.

Project Soli: Hands Become the Interface

Google ATAP builds what people actually use

Google ATAP is tasked with creating cool new things that we’ll all actually use. At the recently concluded Google I/O event, they showcase Project Soli. A new kind of wearable technology that wants to make your hands and fingers the only user interface you’ll ever need.

This is not touchless interaction as a gimmick. It is a rethink of interface itself. Your gestures become input. Your hands become the control surface.

The breakthrough is radar, not cameras

To make this possible, Project Soli uses a radar that is small enough to fit into a wearable like a smartwatch.

The small radar picks up movements in real time and interprets how gestures alter its signal. This enables precise motion sensing without relying on cameras or fixed environmental conditions.

The implication is straightforward. Interaction moves from screens to motion. User interfaces become something you do, not something you tap.

In wearable computing and ambient interfaces, the real unlock is interaction that works in motion, without relying on tiny screens.

Why this matters for wearable tech

Wearables struggle when they copy the smartphone model onto tiny screens. Project Soli pushes in the opposite direction.

Instead of shrinking interfaces, it removes them. The wearable becomes a sensor-driven layer that listens to intent through movement.

If this approach scales, it changes what wearable interaction can be. Less screen dependency. More natural control. Faster micro-interactions.



A few fast answers before you act

Is Project Soli just gesture control?

It is gesture control powered by a radar sensor small enough for wearables, designed to make hands and fingers the primary interface.

Why use radar instead of cameras?

Radar can sense fine motion without relying on lighting, framing, or line-of-sight in the same way camera-based systems do.

What is the real promise here?

Interfaces that disappear. Interaction becomes physical, immediate, and wearable-friendly.